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Many entrepreneurs are too easily put off by the ‘half answer’.

Q: Why don’t my products sell?

A: No one asks for them

Well that is an answer but is it a full answer. If we ask why again:

Q: Why does no one ask for them?

We could get any number of answers:

• A1: Because we don’t have them on display
• A2: Because they’re cheaper next door
• A3: Because the market has moved on and there’s no call for them now.

Each asks for a different reaction from the business owner, each asks for another go at asking why.

Q: Why (how) are they cheaper next door?

• A1; Because they run them as ‘loss leaders’
• A2: Because our margins (overheads) are too high
• A3: Because we source them too expensively.

We do have to be careful with A3 which has transferred responsibility from the sales force to the buyers, …

Getting to the Truth READ MORE

When the national economy continues to grow and begin to intertwine, they create a global system of international economics known as globalization. Because of its modern and complex nature, this term is better described than defined, but for the sake of argument, the United Nations Development Program defines it as: “The growth of human interdependence in the world. This is a process that integrates not only the economy but culture, technology, and governance. People everywhere are connected by the influence of events in the corners of the world. ” Financial institutions continue to gain influence from multi-national assets which causes strong opposition in fear of global monopoly, while the leading countries involved slowly begin to develop generally accepted codes of conduct and reporting standards to mediate these growing concerns.

The idea of ​​international trade is not a new topic;

Even back hundreds of years to the East India Trading Company …

Globalization: The Good, the Bad, and the Uncontrollable READ MORE